Friday, May 8, 2009

Best Surf Ad Ever?

Timing these photos must have taken an insane amount of patience. You have to appreciate what Dustin Humphrey has done for Insight's "Dopamine" campaign. Any one of these could be the best surf ad ever. Judge for yourself.





Monday, May 4, 2009

Chris Brogan At Oakley On Social Media

How should you use social media to market your surf/skate/snow brand?

In this video Chris Brogan advises about twitter and how it can be used to make your brand more authentic and build long term relationships with people.

Ugly Shoes Under Your Bed

Let's just say you have a pair of Gravis shoes under your bed that your older brother gave you, and you're still looking for the courage to wear them.


That's why this article from Boardistan is just perfect-
"Sometimes we just don’t get it. Gravis, the shoe company the Burton Corporation has been sinking money into for more than a decade, has released a shoe for the most beautiful boy in skateboarding and once again they’ve created something that no one will buy.
How do they do it? You’d think even by simply designing with a magic 8 ball you’d come up with a hit shoe every once in a while. . .but hey, at least they are trying right?"

Friday, May 1, 2009

Bob Dylan Doesn't Surf

Bob Dylan probably isn't that into advertising especially when it uses his name, but he might actually like this ad. Sanuk is really freshening up the ads in the surf market.

You'll Like This

We need to see more stuff like this. Sure the transitions look pretty tight, but you have to hand it to Saatchi & Saatchi, Copenhagen, Denmark for pulling off the skatable bus stop billboard for Quiksilver a few years back.


Of course, you don’t want to forget about the skaters who want to grind a rail…

And, if you want to get barreled before work…